SES S.A. announced on Thursday that it has signed a capacity deal with 1+1 Media Group, one of the largest media holdings in Ukraine; the long-term agreement is for the lease of one transponder on the ASTRA 4A satellite positioned at 5 degrees East.
The capacity contracted by 1+1 Media will enable the group to host all of its eight channels on SES’s satellite. Seven of the Direct-to-Home channels serve the Ukrainian market: “1+1”, “2+2”, “TET”, “PLUSPLUS”, “Bigudi”, “Unian TV” and “Kvartal TV”. The other channel of the group, “1+1 International”, is oriented towards representatives of the Ukrainian diaspora in Europe, and is an international version of the popular “1+1” channel.
“1+1 Media Group is one of Ukraine’s major players in the market,” said Ferdinand Kayser, Chief Commercial Officer of SES. “We have already been hosting some of the group’s TV channels. This new agreement brings our long-standing relationship to a new level, and we are very much looking forward to delivering all of 1+1 Media Group’s channels to both Ukrainian and international audiences.”
“We have been relying on SES’s services over the past several years, and we are very pleased that our collaboration is expanding,” said Yaroslav Pakholchuk Chief Operational Officer of 1+1 Media Group, commenting on the agreement. “SES has extensive experience in the Ukrainian market, and a proven track record in delivering top quality services. We are confident in SES as a partner in bringing our channels to our audiences in Ukraine and abroad.”
