A new photo contest entitled "#OurLuxembourg" has just been launched to promote the image of the Grand Duchy.

The launch of this contest forms part of Luxembourg's "Nation Branding". Until 31 May 2018, the general public is invited to share their vision of Luxembourg by uploading a personal photo on the website www.ourluxembourg.lu. Corresponding to the theme #OurLuxembourg, the motif chosen for the photo should serve to share his/her vision of Luxembourg. For example, it can be a snapshot of everyday life, a particular event, a distinctive landscape, or a favourite place.

After validation, the photos will be published on the Instagram account "@luxembourg_lets_make_it_happen" where everyone can vote for their favourite picture. The four photos with the most "likes" on the Instagram account before 8 June 2018 will be awarded the Audience Award. In addition, a special prize will be awarded for the four most artistic photos as judged by a jury.

Among the many prizes to be won include drones, a camera or a hot air balloon flight. The winners will be announced on 12 June 2018 on the website www.ourluxembourg.lu and will be contacted personally.