Cactus’ decision to join the Donation Month of the Luxembourg Red Cross this year means that customers can donate their Cactus card points to the charity, whilst learning more about its mission.

Although Cactus customers can donate their Cactus points throughout the year, volunteers from local branches of the Luxembourg Red Cross will be present at some points of sale from 21-28 April 2018 to further discuss the missions and activities of the association.

Traditionally, the month of April is marked by the Donation Month of the Luxembourg Red Cross. From 1-30 April, some 2,000 volunteers travel across the country to conduct a major national door-to-door fundraising campaign to give the Luxembourg Red Cross the means to fulfil its mission of helping the most vulnerable in Luxembourg society. This year, Cactus stores also open their doors to these volunteers.

Between 21 and 28 April, local Volunteers will be present with information booths in select Cactus outlets to bring the Red Cross values ​​to customers and introduce them to its missions and activities. Customers wishing to participate in the Donation Month and support the Luxembourg Red Cross in its mission to help the most vulnerable, can convert the points collected with their Cactus customer card into a donation.

Since the launch of the Cactus Charity programme in 2012, Cactus cardholders can convert their points collected with their customer card into donations for the benefit of six social and humanitarian associations known for their commitment and supported for many years by Cactus. To do this, customers just need to indicate during the checkout the name of the association and the number of points that they want to pay.