The Luxembourg Sales-Lentz group announced today the change of name of their travel agencies, as well as a new website to provide customers with technical personnel of the travel world to exchange experiences; also the "Sales-Lentz Group" logo has been redesigned and is being used from now on for all brand communication.
The Sales-Lentz Group enables its customers to have a clear distinction between its two business segments: on the one hand, mobility (by public bus and luxury coach with customised service) and, on the other hand, travel, which is provided through the travel agency chain of "We love to travel".
Sales-Lentz wants to provide their travel agencies with their own identity and to emphasise the fact that the new brand "We love to travel," has the full support of the "Sales-Lentz group", explained Marc Sales, managing partner.
In this context, the group has taken the opportunity to change the the "Sales-Lentz Group" logo. The former logo, recognizable by its green S will continue to be present on the group's buses.
The expectations of customers regarding travel agencies have changed considerably in recent years. Many customers inquire at travel agencies and consult with experts in order to subsequently book online or vice versa. The new website www.weloveto.travel allows better interaction between the customer and the travel agency.
Jean-François Defour is the General Manager of We love to travel.
The travel agency chain has announced several new products such as a 24-hour hotline and the ability to communicate with travel agency employees via Facebook.
To celebrate the launch of this new brand, five exclusive promotions are proposed: Florida and the Bahamas, a great Mexico tour, a combination of Taiwan with Hong Kong, the mythical Trans-Siberian Railway, and Istanbul and western Turkey (from €439 per person).
