On Tuesday 12 May 2026, Luxembourg's Ministry of Agriculture, Food and Viticulture and the Luxembourg Veterinary and Food Administration (ALVA) announced the return of the "Plant Health 4 Life" campaign for its fourth and final edition.
Emphasising the close link between plant health and people's daily lives, the campaign continues the joint effort of the European Food Safety Authority (EFSA), the European Commission and 33 countries to place plant health at the heart of everyday choices.
"Plant Health 4 Life is based on a fundamental principle: awareness leads to action. For this final year, we are highlighting the crucial role that protecting plant health plays in preserving our food, our environment and our future," said Martine Hansen, Luxembourg's Minister of Agriculture, Food and Viticulture.
The campaign is based on an in-depth analysis of citizens' perceptions and behaviours regarding plant health across the European Union (EU).
"By mobilising citizens throughout Europe, Plant Health 4 Life has laid a solid foundation to support plant protection efforts in recent years. Science helps us understand the risks to plant health, but that's not enough: Europeans also need to be able to connect this knowledge to their daily lives," commented Sylvain Giraud, Head of the Plant Health Unit at the European Commission's Directorate-General for Health and Food Safety.
The campaign is designed for everyone, but especially for: curious travellers who enjoy exploring the world and nature; gardeners who grow and care for their vegetables, flowers and trees at home; and parents concerned about the food their children eat and keen to protect the environment and biodiversity for future generations.
The authorities noted that plants account for 80% of the food people consume. They also feed the animals raised for food and help purify the air we breathe. Healthy plants support high agricultural yields, which in turn influence food availability and prices for consumers.
Climate change and human activities, such as trade and travel, are placing increasing pressure on plant health. The spread of diseases and pests can have serious economic and environmental consequences. Awareness of these risks, as well as good practices, is considered essential to avoid unintentionally introducing harmful organisms into Europe.
For more information, visit the #PlantHealth4Life campaign website to learn how to help protect plant health.